Taste of living

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Pleasure - simple and delightful

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Always at your fingertips when you crave that perfect snack light meal feeling

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For that missing moment of peace, for a life to your liking

Beauty of taste in one bite

For every day and for special occasions - the fullness of taste that does not change!

Prima Classic

Fresh and crispy, based on wheat flour and sprinkled with sea salt crystals, Prima Classic sticks are an unmistakable choice for a light snack.

Prima Peanuts

A well-known snack with the most exquisite peanut filling will take you to the world where the only important thing is crunchiness and richness of taste.

Prima Grissini

Crunchiness and delightfulness are synonymous with our Prima Grissini. Light, rich in taste and full of nutrients, they are a symbol of a healthy choice that cannot be resisted.

Taste of living

Some women do everything well. Their hair is always enchanting, their plants never wilt, their recipes are no secret. And therefore, they easily spice with good taste every moment.

Recipes for unforgettable gatherings

La vita è bella when you fill it with good flavours and even better relationships – discover our snack suggestions for a real Mediterranean evening!